Google Adsense, google ads, youtube ads, bing, yahoo, and many resources for ads based on the PPC concept.
Ppc stands for pay per click it’s a model of digital marketing in which client or advertiser pays an amount each time one of their ads is clicked. some time PPC also called CPC (cost-per-click).
Ppc play an important role when you doing digital marketing for business and self
How PPC plays an important role in digital marketing?
Ppc or CPC is playing a very important role in digital marketing because PPC used in various digital marketing technique directly or indirectly and that are as follows:
• Sem stands for( search engine marketing)
• SMM stands for (social media marketing)
• Affiliate marketing
• Display ads
• The entire process happens online through the application• bing ads is a pay per click platform showing ads on the bing and yahoo networks.
• The platform also exploit search partners7, bing ads has 142 million unique searchers on this bing network
google ads:
• google ads run on Google search partner sites
• google ads are the worlds biggest pay per click platform